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Self Quiz
A self-quiz feature lets a user create a quiz for themselves with AI: just add the subject, topic name and number of questions. The quiz is generated instantly and can be shared with friends, so they can see who did better.
Case Study · Mar 2024
RICE Smart
Onboarding, Chatbot & Self Quiz
- EdTech
- Onboarding
- Conversational UX
- Downloads
- 100K+
- Play Store rating
- 4.5
Three modules I designed for a 100K+ download EdTech app: a shorter onboarding, a chatbot for doubts, and a self quiz.
Overview
A leading EdTech app, missing a voice
- 100K+
Downloads
EdTech app
- 4.5
Star rating
on the Play Store
RICE Smart is an EdTech app built around live doubt-clearing sessions. I worked on three of its modules: a shorter onboarding, a chatbot for doubts, and a self quiz. I did not design the whole app.
My Contribution
What I did on this project
- 01
Role & team
Product designer. Onboarding and Self Quiz: solo. Chatbot: with a Product Manager, who helped with brainstorming and requirements.
- 02
Timeline
Onboarding redesign: 3 weeks, across several onboarding modules.
- 03
What I did
Onboarding: a UI/UX audit, competitor analysis and redesign. Chatbot: the flows and screens for asking doubts. Self Quiz: create, take, share and compare quizzes, added on top of the existing My Activity section.
Onboarding · The Problem
What the funnel showed
- 01
98% open it, 25% register
On the landing screen, illustration covers about 60% of the space and the bottom half is text-heavy. Tapping the phone-number box sends the user to a different screen, which can misguide them.
- 02
Drop-off after OTP
Users fell from 25.87% to 22.49% after the OTP step, at the personal-details screen, where last name, gender and date of birth were all mandatory.
- 03
Exam and education
Of the 22.49% who reached this step, 1.07% did not fill in these details. Exams were shown as tiles, and education was mandatory.
Onboarding · Before
The original login flow
Seven screens from landing to the app: landing, phone number, OTP, personal details, location, exam and education.
Onboarding · Competitor Analysis
How four exam apps do it
- 01
Unacademy · 50M+ downloads
The OTP is only triggered after the user has entered their details.
- 02
PhysicsWallah · 10M+ downloads
Name and phone number sit on the same screen, which cuts the number of clicks.
- 03
Utkarsh Academy · 10M+ downloads
Many calls to action on the login screen, and multiple drop-downs on exam selection.
- 04
Adda247 · 10M+ downloads
Google sign-in is prioritised over phone number, and the OTP is entered in a pop-up.
Onboarding · Recommendations
What the audit recommended
- 01
Landing screen
Less illustration and less text. Let people type the phone number on the screen itself, instead of being sent to another one.
- 02
Personal details
Make last name, gender and date of birth optional, and replace demographic questions with a state or pin-code drop-down.
- 03
Exam selection
A list with a search bar instead of tiles.
- 04
Education
Not mandatory.
Onboarding · After
The redesigned flow
Tap through the phone, or pick a step to jump there.
Chatbot · Problem Statement
Helpful Sessions, Hesitant Students
- 01
Too shy to speak up
RICE Smart offers doubt-clearing sessions, yet some users shy away from attending — several are simply too timid to engage in front of the class.
- 02
A bot that understands
The challenge was to build a chatbot that could understand and respond to a wide range of questions across courses and subjects.
- 03
Starting the conversation
The bot should open the conversation itself by asking what a student was studying, rather than expecting them to know how to phrase a request for help.
Chatbot · Use Cases
What Students Actually Needed
- 01
Post-exam clarity
After a weekly or monthly exam, students want to know exactly which areas to work on.
- 02
A sense of standing
Users want to know their position in class to maintain healthy competition, plus performance by individual subject.
- 03
A judgement-free way to ask
Some students hesitate to ask in front of a class — a chatbot lets them ask any question, anytime.
- 04
Repeatable, limited questions
A user can ask the same question multiple times, though there’s a limited number of questions allowed per month.
- 05
Cross-subject answers
One question can have multiple valid answers — e.g. Physics and Chemistry both cover Thermodynamics.
- 06
A memory of past questions
Users want to revisit what they asked earlier instead of retyping it.
Chatbot · Possible Solution
For the Chatbot
- 01
Repeat-question memory
If a user asks a question they’ve asked before, they’re redirected straight to the earlier chat instead of getting a fresh answer.
- 02
Course & subject first
The user is asked to specify the course and subject before the bot works on a solution.
- 03
A searchable log
A log and history of past questions is maintained, so a user can come back and check earlier answers anytime.
Chatbot · User Flow
How the Chatbot Works
Ask RiceBotOpens the conversation
Pick the courseWBCS, PSC Pro
Pick the subjectBengali, Chemistry…
Write the questionLimited per month
Bot answersCan span subjects
Log & historySearchable past questions
Asked before?Go to the earlier chat
- Ask RiceBotOpens the conversation
- Pick the courseWBCS, PSC Pro
- Pick the subjectBengali, Chemistry…
- Write the questionLimited per month
- Asked before?Go to the earlier chat
- Bot answersCan span subjects
- Log & historySearchable past questions
Course and subject first
RiceBot asks which course, then which subject, before the student writes anything.
Never answer twice
A question asked before goes straight to the earlier chat; every answer is kept in a searchable log.
Chatbot · Redesign
Ask RiceBot, redesigned
Tap through the phone, or pick a step to jump there.
Self Quiz
A quiz you can share
02
Built on My Activity
My Activity already existed in the app: attendance, exams attempted, a class leaderboard and an exam summary. I did not design it. The Self Quiz was added as a feature on top of it.
Self Quiz · User Flow
How the Self Quiz Works
My ActivityAttendance, exams, rank
Your QuizStart, Resume, Result
CreateSubject, topic, questions
Quiz generatedBy AI, instantly
Share with friendsRevision, together
- My ActivityAttendance, exams, rank
- Your QuizStart, Resume, Result
- CreateSubject, topic, questions
- Quiz generatedBy AI, instantly
- Share with friendsRevision, together
Quiz yourself, share it
Create a quiz from a subject, topic and number of questions; AI generates it instantly and it can be shared with friends.
Self Quiz · Redesign
Create, share, compare
Tap through the phone, or pick a step to jump there.
RICE Smart
Getting started, getting unstuck
A shorter way in, a judgement-free way to ask a doubt, and a quiz to check what you know and share it with friends.
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